Back in 2007, I went to my local Volkswagen dealer with a friends and family certificate in hand expecting to get a good deal. My now husband and I spent SEVEN hours at the dealership that day as the salesman kept trying to get us to agree to different terms and once we were finally ready to sign the paperwork we were met with a barrage of upsell options. While I left with a car, I felt a little like I’d been run over repeatedly with the new Rabbit that was now in my possession. It was a long and trying day, and I recently found the paperwork and realized that we got the exact opposite of a deal, even with the alleged friends and family discount. Oof.
Fast forward to February 2015 when our son was born and we realized that a two-door hatchback probably wasn’t going to cut it anymore. (The most harrowing moment of my career as a new mom? Getting my newborn baby out of the hospital and into his convertible car seat in the back of my two door car. That’s not an experience I recommend!) Instead of rushing right out to get a new car, however, we dealt with our car’s shortcomings as we did some research into what our next car should be. Ultimately we decided that the Nissan Rogue was the car we wanted so then we turned our attention to finding that car at the right price.
Using TrueCar to Get Your Dream Car for Less
I’d seen a lot of commercials for TrueCar, which alleged to help you get the best price for your car by showing you dealerships that had the car you wanted that they would sell to you at the “TrueCar” price. In other words, these dealerships had entered into a partnership with TrueCar to offer the cars they have in-stock and on the lot at a guaranteed TrueCar savings. As you can see above, some dealerships may offer the car you want at an exceptional price, while others may offer it at a great price, a good price, or even above market. Regardless, with TrueCar you’ll learn the local new car pricing before you ever step foot in a car dealership. The graph above is based on what others in your market actually paid for the car so you can quickly see whether you are getting a good deal or not. (My condolences go out to those people paying above market value!)