Try as I might, posting deals regularly has become more and more difficult here. Don't get me wrong - I still…
Today is International Women’s Day so it only seems appropriate to take some time to highlight some awesome companies founded by women. I’m happy to shop pretty much anywhere, but I always love throwing some extra support to women who kick a$$ and work hard every day to live their dreams.
Want to celebrate and support other women today? Here are 15 awesome companies founded by women to check out.
15 Companies Founded by Women
Katia Beauchamp – Co-Founder // Hayley Barna – Co-Founder
Birchbox is one of the companies that started the subscription box craze here in the United States but they have emerged as a leader of the entire beauty industry. You can still get their trademark box of 5 deluxe beauty samples for $10 per month, but the Birchbox Store now carries many of the best beauty brands, as well as brands you won’t find anywhere else, and they recently launched their own line of beauty products.
Kena Paranjape – Co-Founder // Jen Lee Koss – Co-Founder
If you love the handmade movement but are looking for a more curated aesthetic than you might find at Etsy, Brika is your store. At Brika you will find a fantastic selection of handmade items, as well as stories about those products and their makers. You’ll feel good about shopping at Brika and the bright and colorful store is fun to shop, too!
We most recently featured Brika in our list of 13 Best Stores for Purchasing Unique Gifts Online.
Carrie Hammer – Founder
When Carrie Hammer decided that she’d had enough of ill-fitting office apparel, she set out to create her own eponymous clothing line, Carrie Hammer. All items purchased from the store are made to order so shipping takes 3-4 weeks. Most items are available in sizes XS-4X.
I’ve been blogging now for almost eight years, and during that time I feel like I’ve been able to sit front and center as society has moved closer to a general acceptance of women of varying shapes and sizes. I’ve tried to do my own small part by featuring both traditional and plus size clothing on this blog from day one. In the past few years we’ve literally gone from a handful of stores carrying (lots of ugly) plus size fashions to stores like Eloquii actually making fashionable styles designed for curves to blogger GabiFresh encouraging women to embrace their curves and wear a “fatkini” with pride to ModCloth deciding to make nearly all of their clothes in all sizes to a plus size woman appearing on the cover of the Sports Illustrated Swimsuit Edition to plus size women walking the runway at New York Fashion Week. In a relatively short amount of time, acceptance of plus-size women – or at least of their buying power – has come a long way… but has it come far enough?
Refinery29 just announced a new initiative in partnership with Lane Bryant and Aerie, See the 67% Percent, where they are going to make a concerted effort to use larger women (those wearing a size 14+) on their site – and they’re encouraging other media outlets to follow suit. They want to start seeing a more realistic portrayal of women, which is certainly commendable and history will show that they’re on the earlier side of this movement than the latter. As a leading women’s lifestyle website, I only wish Refinery29 had tackled this issue earlier, but better late than never.
It seems hard to fault Refinery29 for wanting to be more inclusive, but the Facebook post where they announced this new initiative has comment after comment from women (and a few men) beating the same old drum and talking about how terrible it is because plus size women are unhealthy and/or plus size women are lazy, how a campaign like this glorifies plus size bodies, or even how not enough attention is being paid to women who get skinny shamed. I don’t even know why I read comments sections because they’re so freaking depressing.
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